Business owners are constantly striving to increase the productivity of their sales teams. CRM software helps your team deliver maximum results with minimal expenditure. By automating administrative tasks, your team can focus their time and energy on selling.

With hundreds of marketing software products to choose from, you’ll need to do some thoughtful research to find the best solution.  Enable wants you to have all of the information you need to make an educated decision. If you’re on the fence between choosing Zoho CRM and SugarCRM, this blog will compare the two side-by-side.

Why do I need a CRM?

The ultimate purpose of CRM is to increase profits and customer loyalty for your organization. CRM software supports every action, process, and application used to manage engagement with prospective and active customers. Through data collection, CRM offers an interface to help your business interact with and convert customers.

What’s the best sales CRM software - Zoho or Sugar?

No two businesses have the same CRM needs. Before you can decide between Zoho CRM and SugarCRM, you must identify the needs of your company. Once you have assessed your business goals, you’ll be able to find the right CRM to support them.

Features | Zoho CRM vs Sugar CRM

Lead Generation and Management

Zoho CRM: Zoho includes lead generation tools, such as Zoho SalesIQ. Users can capture leads from Facebook and Twitter for no extra charge. Zoho also provides multiple channels of communication for lead management and conversion. 

SugarCRM: SugarCRM offers lead enrichment tools for an additional cost. There is also a fee for Facebook and Twitter lead generation.

Marketing Automation/Analytics

Zoho CRM: Zoho offers marketing automation tools to help your sales and marketing teams to work cooperatively. Zoho Analytics is an advanced analytical tool for gathering, sorting, and learning from your data.

SugarCRM: Offers built-in marketing components, including automation and analytics.

Predictive sales and intelligence

Zoho CRM: Includes a conversational AI companion called Zia to assist with your CRM software. Zia can gather and process data, as well as predict the likelihood of closing a sale. 

Sugar CRM: This CRM software includes an intelligence component called Sugar Hint. Sugar Hint can collect data and send alerts when your accounts have activity.

 

Supports For Your CRM

Having the right support for your marketing software product is vital for success. Let’s look at the levels of support available for these two CRM software solutions.

Zoho CRM offers
  1. 24/7 chat with live rep
  2. Chat support
  3. Phone support
  4. FAQs/Forum
  5. Email/Help Desk
  6. Knowledge base

Sugar CRM offers:

  1. 24/7 chat with live rep
  2. Chat support

Platform Support | Zoho CRM vs Sugar CRM

Zoho CRM:

  1. Web-based
  2. iPhone app
  3. Android app

SugarCRM:

  1. Web-based

Pricing | Zoho CRM vs Sugar CRM

Zoho CRM:

  1. Free trial available
  2. Free limited account
  3. Subscription-based with pricing tiers
  4. Starts at $14 per user, per month

SugarCRM:

  1. Minimum one-year commitment
  2. Subscription-based with pricing tiers
  3. Starts at $49 per user, per month

Start your Free Zoho Trial with Enable

For more information on Zoho cost, features, or integrations, reach out to Enable today. Our team will demonstrate how Zoho CRM can help your company optimize workflow for maximum productivity!